X

Concept project

Pistoni Motors

A concept website and brand for a fictional car garage in Thika: fixed-price services, an instant estimate tool and a clear four-step booking process.

Sector
Concept · Car garage, Thika
Year
2026
Services
Branding, Web design
usbitsolutions.com/showcase/pistoni-motors
Pistoni Motors website designed by USBIT Solutions

01The concept

Pistoni Motors is a fictional business we created to show how we approach garages and car services: servicing, brakes, suspension and diagnostics in Thika, with photos of every job sent on WhatsApp.

02The brief

Beat the fear of surprise bills: publish fixed prices for common services, explain how quotes are approved, show the people behind the work and make booking a service take a minute.

03What we built

A precise, trustworthy brand

A piston and connecting-rod mark, graphite, racing red and steel colours, and Saira with Source Sans 3 type, set out in brand guidelines.

Fixed-price services

Minor and major services and brake work with prices, times and what is included.

An instant estimate

Pick the service and engine size to see a rough price in seconds.

No surprises on the bill

A four-step process where nothing extra is done until the customer approves it on WhatsApp.

04The brand

Pistoni Motors logo
Brand guidelines preview for Pistoni Motors: cover, logo, colour and typography pages
A preview of the brand guidelines. The full guidelines (logo use, photography, signage and stationery) are delivered to clients.

Want a website like this? Let’s talk.