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Case study

Marafiki Holidays

A travel website for a Watamu-based tour company, built to turn safari and beach-holiday inspiration into bookings.

Sector
Travel & tours · Watamu, Kenya
Year
2023
Services
Branding, Web design
marafikiholidays.com
Marafiki Holidays website designed by USBIT Solutions

01The client

Marafiki Holidays is run by Watamu-born Kenyans who have specialised in hospitality and tours since 2010: wildlife safaris, beach holidays, city tours, excursions and community-based programmes, with a commitment to sustainable tourism that benefits local communities.

02The brief

Travellers compare many operators before they book. Marafiki needed a site that shows off Kenya’s experiences, builds trust in a local team and makes browsing and booking tours simple.

03What we built

Tour catalogue

Safaris, beach vacations, city tours and activities organised so visitors can browse by the trip they want.

Simple booking

An intuitive booking and enquiry flow that turns inspiration into reservations.

Stunning visuals

Large, immersive imagery that sells the experience before the first word is read.

WhatsApp contact

One-tap WhatsApp chat, the way many travellers prefer to ask questions.

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